MGT211 Finalterm Current Paper 2013 File 3

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Today Final Term Paper Fall2013
On 22Feb2013
Total Ques:60
Total MCQs:52(each 1 mark)
Total Shoert ques:3(each 3 marks)
Total Long Ques:5(Each 5 marks)

The sales person should know how to greet the buyer to get the relationship off to a good start. What are the ways to start a conversation?

Q 55:Differentiate between Exploratory and Descriptive Research.

Q 56:How does the marketing mix along with profitability change at introduction and growth stage of product life cycle?

Q 57:How does the marketing mix along with profitability change at introduction and growth stage of product life cycle?

Q 58:OMORÉ Ice Cream (manufactured by Engro Foods Limited) is a famous ice cream brand in Pakistan. The brand OMORÉ has been established in 2009. Currently its sales are decreasing and company is facing loss as it is at decline stage. Being a marketing manager of “OMORÉ Ice Cream”, what important measures you will have to take to revive from this stage?

Q59: Identify all those ledger accounts which are reported in the income statement?

Q60:The sales person should know how to greet the buyer to get the relationship off to a good start. What are the ways to start a conversation?

Mr. Waqas, the IT manger of a well reputed company, has developed a new Information System for the organization and now is much concerned about the maintenance of security element at user’s level. He has arranged a conference and briefed to possible users about the distinct features of system security. Suppose you have attended this seminar and now you are required to list down the major aspects of system security.

Benchmarking is a process by which a company implements the best practices from its own past experience. Explain the process to measure the company’s own performance with the help of example.

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