Got 56Mcqs. All was new only few of them from old papers. BUT mcqs was very easy if you have studied handouts. Short questions are as follow !!
1) Explain why competitor could be a good idea source? 3marks
2) How public relation could benefit small business? 3marks
3) Why it is necessary to reassess the content of T.V commercial? 3marks
4) Consumer decision process according to howard and sheath. 3marks
5) What are the advantages of negotiation? 5marks
6) Define swot analysis and what question a company can answer by swot analysis? 5marks
7) "a corporate image should be consistent with the company product, product line and brand" Evaluate this statement. 5marks
8) Naseem has been in sports business for 4 years………………………………you are required to suggest him that how can he develop the right combination for 4ps
1) Explain why competitor could be a good idea source? 3marks
2) How public relation could benefit small business? 3marks
3) Why it is necessary to reassess the content of T.V commercial? 3marks
4) Consumer decision process according to howard and sheath. 3marks
5) What are the advantages of negotiation? 5marks
6) Define swot analysis and what question a company can answer by swot analysis? 5marks
7) "a corporate image should be consistent with the company product, product line and brand" Evaluate this statement. 5marks
8) Naseem has been in sports business for 4 years………………………………you are required to suggest him that how can he develop the right combination for 4ps
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