SEMESTER SPRING 2013
INTRODUCTION TO BUSINESS (MGT211)
ASSIGNMENT NO. 01
DUE DATE: 2ND
MAY 2013
MARKS: 20
ASSIGNMENT:
TOPIC: PEST Analysis for New Business
Learning objectives
- To get knowledge about the importance of a PEST analysis.
- To know about the qualities of a good businessman.
Learning outcomes
After this assignment, student will:
- To understand the role of PEST analysis for goods and services.
- To understand the qualities of a good businessman required for the success of a business.
Case:
Ali and Hassan are Master of Business Administration degree holders and they want to establish a new business in Fast Food Industry in partnership with the name AH Hot & Spicy Fast Foods. For this purpose, they made analysis of different market situations of this Industry; also for their business they analyzed different environments in which a business works that social, technological, political and economic. They are full of team spirit and having good technical skills and abilities to work and run the business. After analyzing the market internal and external factors, they received basic knowledge important for any new enterprise. Finally they decided to start the business in Islamabad.
Requirement:
Perform a PEST analysis for AH Hot & Spicy Fast Food.
Note:
Your analysis should be based on facts about your city and you are also required to mention the source of facts you will use for the PEST analysis in this assignment. IT is also suggested that first you read material about PEST analysis.
IMPORTANT:
24 hours extra / grace period after the due date is usually available to overcome uploading difficulties. This extra time should only be used to meet the emergencies and above mentioned due dates should always be treated as final to avoid any inconvenience.
IMPORTANT INSTRUCTIONS/ SOLUTION GUIDELINES/ SPECIAL INSTRUCTIONS
OTHER IMPORTANT INSTRUCTIONS:
DEADLINE:
- Make sure to upload the solution file before the due date on VULMS.
- Any submission made via email after the due date will not be accepted.
FORMATTING GUIDELINES:
- Use the font style “Times New Roman” or “Arial” and font size “12”.
- It is advised to compose your document in MS-Word format.
- You may also compose your assignment in Open Office format.
- Use black and blue font colors only.
REFERENCING GUIDELINES:
- Use APA style for referencing and citation. For guidance search “APAreference style” in Google and read various website containinginformation for better understanding or visithttp://linguistics.byu.edu/faculty/henrichsenl/apa/APA01.html
RULES FOR MARKING
Please note that your assignment will not be graded or graded as Zero (0), if:
- It is submitted after the due date.
- The file you uploaded does not open or is corrupt.
- It is in any format other than MS-Word or Open Office; e.g. Excel, PowerPoint, PDF etc.
It is cheated or copied from other students, internet, books, journals etc.
Note related to load shedding: Please be proactive
Dear students!
As you know that Pre Mid‐Term semester activities have been started and load shedding problem is also prevailing in our country now a days. Keeping in view the fact, you all are advised to post your activities as early as possible without waiting for the due date. For your convenience; activity schedule has already been uploaded on VULMS for the current semester, therefore no excuse will be entertained after due date of assignments, quizzes or GDBs.
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