Mobilink / Jazz "SMS based Content Catalogue" - Browse, Search & Download Multimedia

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SMS based Content Catalogue
Mobilink World

Mobilink brings another exciting value added service, “SMS based Content Catalogue”. Searching and downloading wallpapers, ringtones or video clips has never been this easy; with SMS based Content Catalogue, users can browse through innumerable multimedia content at a minimal price via SMS. All the content would be displayed dynamically i.e. while browsing wallpapers, a separate set of wallpapers would be displayed each time subscriber requests for list of wallpapers and each menu would be showing 4~5 content items with an option to browse more and download.


Description:

There are two parts of this service

1.Content Browsing & Downloads
In Content Browsing & Downloads; the user will be able to browse through different multimedia content by sending an SMS to 6565. A menu would be pushed to the user enabling the user to browse through various wallpapers, animations, greeting cards etc.

2.Content Subscription
Through Content Subscription a user would be able to subscribe for any (particular) or all categories types. Upon subscription, a daily WAP link for the desired content would be pushed to the user. Up to 5 messages (WAP push) would be sent during the week. A notification would be sent to the user informing them that they subscription has expired.

Content Categories:

The general content categories for this service are as follows:
  1. Wallpapers

  2. Animations

  3. True Tones

  4. Video Clips

SERVICE FLOW (HOW TO)











No.MT/MOKeywordDescription / Message
1MO  subUser sends the keyword to the short code ‘6565’
2MT.Welcome to the world of downloads. Reply with your choice:
1 for Wallpapers
2 for True tones
3 for Animations
4 for Video Clips
5 for Weekly subscription
Charges: Rs. 0.1+tax only
3MO 1 .
4MT.Please reply with your choice:
1 for Female Models
2 for Male Models
3 for Love & Friendship
4 for Islamic
5 for Others
Rs. 0.1+tax only
5MO1.
6MT.Reply with your choice:
1 for Katrina Kaif beautiful
2 for Kareena Kapoor with flowers
3 for Asin with guitar
4 for Angelina Jolie on bike
5 for more wallpapers
Rs.0.1+tax only
7MO1.
8MTMessage with short code 500 priced @ Rs.5Please reply to this message with ‘Y’ to receive Katrina Kaif’s wallpaper.
Rs.5+tax
9WAP PUSH.A WAP PUSH WOULD BE DELIVERED with a separate thank you message.

For Point 5
Subscription for Wallpapers, Animations & True tones would be done @ Rs.10 and subscription for Video Clips would be done @ Rs.20. Once the subscription is successful, the user would receive 5 pieces of selected content category over the span of a week and then subscription renewal request would be sent.

Short Code:
6565

SMS Charges:
Rs. 0.10+tax/SMS

Subscription Charges:
Rs. 10+tax/week for Wallpapers
Rs. 20+tax/week for Video clips
GPRS charges will apply on downloading on content.
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