Mgt501 Midterm Current Paper VU Fall 2011 (www.vusolutions.com)
Q 1: How would you differentiate co branding and family branding? (3)
Q 2: companies try to increase their liquidity by offering cash discount. Why companies use cash discount and what are the different options available for the companies to offer cash discount, explain with the example? (3)
Q 3: Innovation always plays a key role in the consumer adoption process.however,it also affect the rate of the adoption process. In your point of view what are those characteristics of innovation which affect adoption profess? (5)
Q 4: describe the characteristics early majority customer. (5)
NOTE
MCQ'S 29 ..ALL were from past papers
Another Paper:
Why might an organization use the services of employment agencies rather than doing its own recruiting? (3)
As an HR manager what steps would you take to make the human resource planning more effective? (3)
You are hiring a record keeping clerk for your organization. Job specification describes his qualification as intermediate,
six months experience in a financial institution, ability to enter data 30 words per minute and good knowledge of Microsoft Word & Excel. You are required to draft his job description. (5)
"Training is the only solution for every problem regarding performance deficiency prevailing in the organization", how will you evaluate this statement? (5)
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